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A complete guide to understanding ESG engagement trends to shape your ESG marketing strategy.read the full report
What makes someone powerful in 2022?
Who Rules The World in 2022?
Head over to the 2022 Index to see who are ruling the world right now and check out the Top 100 index.Find out Who Rules The World
featured client work
Making investment data work
Empowering investment decisions with data intelligence.
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featured client work
ESG Index campaign wins Gramercy institute award
Creative and digital execution of campaign materials in partnership with FT/The Alpha Grid including visuals, website designs, advertising and development and an animated explainer video.
featured client work
Illustrate, illuminate, showcase
When Investment Metrics needed to explain exactly what their products could do and the advantages they could bring, we created two bespoke illustrative videos to provide total clarity.view videos
For the more established companies looking to rapidly grow their digital influence and lead generation, Small Giants offers a focused digital marketing strategy, uniquely designed to work for your business. Watch your business grow using the same strategies and level of expertise, as is trusted by large corporations, at a fraction of the cost.Get In Touch
Get In Touch
Small Giants uses a digital marketing strategy, specially engineered to help grow the companies in your investment portfolio to match required growth rates. We help the high potential companies to become Giants in their field.
We partner with startups to provide a full-service digital marketing growth acceleration programme. We know how critical it is to get your messaging right, to have a good website and app, or to build the right marketing strategy to get your startup to a double digit monthly growth. We work with accepted companies for 4% equity, in exchange for our full support from experts in the field.Get In Touch
Who we work with
SmallGiants is a full-service digital marketing agency for Early Stage Companies
We are focused on accelerating the growth of early stage companies through organic and bespoke digital strategies to suit clients' individual needs and profiles. We work with early stage startups and established scale-up companies directly and as a strategic partner with investors in early-stage companies supporting their portfolio companies.
SCALE UP COMPANIES
Focused digital marketing programs designed to work for your business strategies and level of expertise at a fraction of the cost.
EARLY STAGE STARTUPS
Helping startups reach the next level through a full service digital marketing growth acceleration program with multi-discipline expertise.
VCs / PE / INVESTORS
End-to-end digital marketing strategies to grow your portfolio companies into giants in their field.
Technology Driven, Data Obsessed, Creatively Motivated & Growth Focused
Growing an early stage business into a giant takes a lot of work, expertise and often a big budget. We understand that in your early stages these things might not be at your disposal, which is why we offer services to show you how technology and data can enable you to acquire customers, repeat it successfully and grow your digital influence without big budgets.
Some of the Clients we have been helping become Giants
First Trust provides investment products and advisory services to help define goals, solve problems and develop long-term strategies.
SmallGiants work with First Trust on an on-going basis to assist with marketing and design activities, from sales collateral and promotional materials through to implementing optimized digital communications.
Macrobond is a growing SaaS firm serving more than 700 customers globally to deliver the economic intelligence and analytical tools to help clients analyse and visualise relevant data.
SmallGiants worked with Macrobond to create a new brand and messaging to distinguish them from the competition, from branding guidelines through to a new website www.macrobond.com, resulting in over a 100% increase in unique visitors and more than a 10% increase in website ranking.
ApeVue offers daily, independent, market-driven pricing data for pre-IPO companies to provide information around trading conditions and risk.
SmallGiants is working withApeVue on the design and build of a fully functioning application to source and display data and information on private companies, along with branding for their marketing and sales materials.
Versorium are focused on supporting grid transition in Alberta by developing small power plants, referred to as Distributed Energy Resource projects.
Small Giants worked with Versorium to create a complete brand identity, including guidelines, logo, fonts and website www.versoriumenergy.com. Since the original branding work we have continued to support Versorium on an on-going with a range of marketing and social media projects.
Verity is an investment research & data platform that embeds differentiated insights into a modern research workflow assist with clients’ research.
SmallGiants works with Verity to implement their branding guidelines across online and print materials, and develops the strategy and implementation of their digital advertising campaigns, social media strategy, SEO and email marketing.
SymbolSend is a disability friendly messaging app that gives nonverbal individuals the ability to communicate using visual aids.
SmallGiants worked with SymbolSend to create a full design and messaging strategy, including branding guidelines, design system, full website symbolsend.app and video promotions.
LabelsVille is an online e-commerce site providing a central place for customers to purchase high-profile brands at reasonable price points.
SmallGiants have worked with LabelsVille over the past year to help with their branding, messaging and design, creating a fully-functioning e-commerce website labelsville.com, and managing their social media presence.
Wilshire is a provider of market-leading indexes such as the Wilshire 5000 (now the FT Wilshire 5000), advanced analytics and alternative and multi-asset investment solutions.
SmallGiants worked with Wilshire on a complete marketing and brand overhaul. This was a complex brief for a trusted investment consultant. A full-service strategy was needed to help Wilshire maximise its capabilities.
We created a full branding design and position, including consolidating multiple websites into one and re-platforming, marketing automation and CRM and a full advertising strategy.
Style Analytics provides quantitative, industry-leading factor and ESG analysis of financial portfolios, for 8 out of 10 of the largest investment managers, revolutionising the investment industry.
SmallGiants is working with/ has worked with Style Analytics to create a defined digital marketing strategy. This covers all areas from creating marketing campaign assets alongside implementing a marketing automation strategy through Salesforce, to a CRM focused on optimizing lead generation and conversions, growing prospect database, running paid advertising and SEO strategy. This is/was all complemented by design services and the implementation of a social media strategy.
Accelex Brand Transformation
To get ready for scaling up after closing $5 million investment round, we have supported the improved brand positioning with a zesty and bold new visual identity, and overhauled marketing and sales assets, including event materials and digital presence.
Vidrio provides expert managed data services to provide allocators with control and transparency across their portfolio allocations.
SmallGiants initially worked with Vidrio to update and optimise their website and implement an SEO strategy which included a keyword research audit to identify on-page and technical SEO optimisations.
B2C2 provides continuous liquidity to the crypto ecosystem for brokerage firms, exchanges, banks and fund managers around the world.
SmallGiants worked with B2C2 to re-platform their website www.b2c2.com, and continues to provide on-going support to optimise content and enhance user web experience and search engine rankings.
SmallGiants has undertaken a full brand repositioning for Rimes Technologies in 2022, their new company direction is represented by the new management, new acquisitions and new business lines.
SmallGiants has worked with Rimes on their full branding including all marketing and sales assets, office rebrand, event material and digital assets like developing new video promotion material for the new brand as well as designed and developed a new marketing website www.rimes.com.
Loomi.ai is a London based technology company focusing on creating human-focused artificial intelligence. Loomi enables people to create and train personal AI assistants to help with everyday admin tasks.
SmallGiants worked with Loomi on a full brand launch, website development, development of a marketing strategy and fundraising.
WAERlinx is a Cloud-based Warehouse Management System (WMS). Its extensive, straightforward functionality has evolved from the exacting quality and integrity demands of the aviation industry. Consequently, it has all the functionality, visibility and reporting you would expect to find in a next generation warehouse management solution, all seamlessly integrated into NetSuite.
SmallGiants is working with WAER on an on-going basis providing technical advisory to deliver digital and infrastructure transformation within their organisation.
Kong HQ provides a trusted and performant cloud-native API management platform for the modern tech stack.
SmallGiants worked with Kong to design and develop modern, responsive email and landing page templates to align with their existing marketing and sales materials, as well as implemented the templates into the company’s Pardot platform to allow the marketing team to scale up client communications for high profile events.
Euromoney is a global B2B information-services business providing actionable data, analysis, intelligence and access for market participants.
SmallGiants is managing media buying and advertising for EuroMoney, including carrying out extensive market research to guide on-going advertising strategies
Elliptic provides crypto compliance solutions and services for crypto businesses, financial institutions, and regulators to detect and prevent financial crime in cryptoassets.
SmallGiants is a long term partner of Elliptic, supporting CRM and Marketing Automation architecture and implementation, along with extensive market research to map out the entire global financial services sector in the context of cryptocurreny.
IHS Markit is the leading source of information and insight in critical areas that shape today's business landscape.
SmallGiants has provided multi CRM audit and long term strategy recommendations for IHS Markit.
Dehavilland distils information from a vast range of Government and parliamentary sources to search for information relevant to their clients’ industries.
SmallGiants worked on the value proposition and messaging brand alignment for DeHavilland based on full digital and brand market research to help run campaigns that launch DeH services in the European market, whilst also advising on the marketing strategy including tech setup to support marketing and sales efforts.
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Who’s got the power?: Who Ruled the World 2022
Nearing the end of 2022, an extremely volatile year that reminded us that most things can not be taken for granted, it is time to look back and assess. Who are the world’s most influential figures? Who holds the power and the wealth? Who are the decision-makers? Who are the people shaping the future, our future?
What makes someone powerful in 2022?
Wealth has changed, influence has changed, power has changed.Who’s calling the shots in today’s society? To answer this and reveal who really rules the world, we’ve created a unique new metric that harnesses the power of data to consider so much more than simply what’s in the bank. What separates the leaders from the followers? Who are the rulers of tomorrow and which stars are on the rise? Find out, only with Who Rules The World?Find out Who Rules The World
Head over to the 2022 Index to see who are ruling the world right now and check out the Top 100 index